This is Simple Mindsí scariest video. Which is odd, given how
Alive And Kicking is one of their most upbeat, joyous, positive songs.
Itís not the ever-lengthening hair styles, nor the Blair Witch style setting which
makes this video so unsettling. Itís watching new bass player John Giblin
rightfully earn his stripes as Ďhardest man in the videoí by standing on the edge of a cliff. And this was
in the days before affordable special effects, and CGI wizardry, so Johnís
really standing on the edge of that cliff.
The band signed up for a two video shoot with director Zbigniew Rybczynski. The brief was
simple: the first would be a "band playing the song" type affair whilst the other would indulge
Zbigniew and his love of special effect wizardry. With the band winding up the recording
of Once Upon A Time in New York, and
Anton Corbijn photographing the band in the woods further up the road, it seemed
sensible to continue the theme by shooting Alive And Kicking in
upstate New York.
(Although all the fans thought it was Scotland).
So the band played in a field, on the edge of the cliff and on an island (I hope Iíve not given the game
away there, but I assume youíve all seen the video). It also introduces new player
John Giblin who really got too close to the cliff edge for comfort and
Robin Clark who had fond memories of sinking in the mud whilst
trying to get from the makeup trailer to the shoot.
Everyone got their close-up, everyone got their long shot, and the whole shoot looks like it took a day
(as Mickís piano solo was framed against the setting sun).
It was a simple, good natured, fresh aired, basic pop video. And with the Evil Dead shot
in the can (the one running backwards through the woods with band members popping up all over the place), the
video was finished.
the kids said:
"Don't stand too close to the edge!"
previous video | next video