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director
Unknown
producer
LimeLight
editor
Matthew Stonehouse
source
Glittering Prize [Edit] (3:58)
genre
Studio performance/Storyline
comments
Miss Anti-Midas, so called because all the gold she touches turns to flesh, visits the local museum. By weird
coincidence, it’s exhibiting its gold collection and the dozy security guard can barely stay awake. Perhaps he
was enthralled by the exhibits; which consisted of
Jim as an Egyptian mummy,
Mick in his underpants and a
trio of face masks. All painted gold.
So she steals the face masks, drives them home, and presumably uses Jim,
Charlie and
Mick as her personal
slaves whilst she lives a life of luxury.
I guess this was the idea pitched to the band. And, for some inexplicable reason, they went for it.
Even the shots of the band performing were amusing: Drumming was provided by a disembodied arm at the
front of the scene; despite a deck chair being on set, no-one could stand, so they had to perform either
crouching or sitting; and everything was covered in gold bacofoil as far as the eye could see.
The girl from the
Love Song and
Promised You A Miracle videos reappeared to play Miss Anti-Midas; and
Derek and
Mike were conspicuous by their absence (I assume they either saw the script and decided to
spend the day in the bar or the plot of the video couldn’t be stretched to include all five members).
Gloriously mad.
(Towards the end of the video, Miss Anti-Midas relaxed and read a gold magazine. The title of the page looks like
Simple Minds but appears to be Simple Pleasures.)
availability
trivia
The clock at the start of the video has the date of 3rd September 1982.
The rushes for this video still exist and have a length of 5:44.
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